Nearly a fifth of voters are “likely” to back the candidate backed by pop star Taylor Swift, a shocking new poll has revealed.
The poll, conducted by Redfield & Wilton Strategies for Newsweek, found that 18% of voters were “more likely” or “much more likely” to vote for a candidate with Swift's approval.
Its effect was more prominent among participants under the age of 35.
Newsweek reported, “The poll found that Swift's endorsement would have the greatest impact on younger voters. Nearly 3 in 10 Americans under 35 said they would be more likely to vote for a candidate supported by Swift. Only 4 percent of 10-year-old Americans said 65 and older said they would be affected by Swift's endorsement.
A small majority, 55%, said they would not be swayed either way by Swift's endorsement.
“Celebrities are gods in this young nation,” public relations expert Richard Lehrmer told Newsweek.
“41 million members of Generation Z will be eligible to vote in November,” the report noted.
Although she did not directly endorse Joe Biden in 2020, she pledged to vote former President Donald Trump out of office in a Twitter post.
“After fanning the flames of white supremacy and racism throughout your presidency, do you have the audacity to feign moral superiority before threatening violence?” “When the looting starts, the shooting starts,” Swift wrote on May 29, 2020. “We will vote for you in November.”
The singer was referring to Trump's comments during the deadly 2020 Black Lives Matter riots.
Swift has also repeatedly expressed her disdain for Republican Senator Marsha Blackburn, and endorsed her Democratic rival in 2018.
Blackburn still won.
The poll, which included a sample of 1,500 eligible voters, was conducted on January 18 and has a margin of error of plus or minus 2.53 percent.
