opinion
Earlier this week, we reported that Hollywood star Mark Wahlberg called on his fans to pray in a new Super Bowl ad for the Catholic prayer app known as Hallow. Now, Hallow CEO Alex Jones says the app has seen its “biggest spike” ever in the wake of the Super Bowl.
Hallow app sees 'biggest spike' ever
“Officially the biggest spike in Hallow history,” Jones wrote on X, the social media platform formerly known as Twitter. “More downloads in one minute than ever before.”
“We are already ranked ahead of Netflix,” he added. “And Lent has not begun yet. Glory be to God. I can’t wait to pray together!”
Holy declaration
Wahlberg appeared in the ad, which Fox News aired in fifteen markets during the Super Bowl, alongside actor Jonathan Rummy, best known for his portrayal of Jesus Christ on the TBN series The Chosen. series.
Wahlberg, 52, began the announcement in church, blessing himself before beginning the prayer while sitting in a pew, according to the Daily Mail.
“Oh my God, we just take this moment to thank you. We thank you for this time to come together as a family, as friends, and as a country.”
“Lord, help us, especially in this Lent, to draw closer to You. Amen,” he continues. “Join us in prayer this Holy Lent. Keep praying.”
As Wahlberg speaks, the ad shows a family praying around a table, a crowd of people cheering at a sporting event, and soldiers and women kneeling in prayer. A priest can then be seen placing ashes on the head of Rumi, who closes his eyes and appears calm.
Watch the full ad in the video below.
RELATED: Mark Wahlberg Calls People to Pray in Powerful Super Bowl Ad — 'Stay Prayers'
Quds application
The Hallow app is said to offer prayer on the go and offers users the opportunity to customize their prayer experience with a tailored daily prayer routine. The app allows users to “connect with friends and family” and create “custom family groups.”
“The goal at Hallow has always been to reach as many people as possible, both those who take their faith seriously and especially those who may have fallen away, and invite them deeper into a deeper relationship with God,” Jones told the New York Times. mail.
He continued: “When we learned of the timing of this year's big game, we could not have been more excited to work with Mark and Jonathan to use it as an opportunity to call millions to prayer.”
RELATED: Christian actor Mark Wahlberg flees California — wants to create 'Hollywood 2.0' in Nevada
Christian Faith Wallberg
Wahlberg has long been open about his strong Christian faith.
“It's a balance. I don't want to shove it down anyone's throat, but I'm not denying my faith. It's a greater sin,” Wahlberg said last year.
“You know, it's not common in my field, but I can't deny my faith. It's important for me to share that with people,” he continued. “But I have friends from all walks of life and from all kinds of different beliefs and religions, so it's important to respect them.” And honor them as well.”
Watch the full interview in the video below.
We applaud Wahlberg for continuing to use his platform to spread God's word. We're so happy that this Super Bowl ad was a hit, and we hope this is just the beginning for Hallow!
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